Oculus VR suspends Rift sales into China

There’s been a little drama surrounding Oculus VR in China, as it turns out that a whole lot of locals were buying Rift VR headsets with the sole intention of selling them off at a higher price.

Oculus Rift

Oculus Rift – not available in China

In response, Oculus has officially suspended all sales to the country, meaning that even legitimate developers are now out of luck.

When confronted via Reddit by a developer whose pre-order was unceremoniously cancelled, Oculus responded simply:

Yes, it is a bummer that we’ve had to suspend sales in China due to extreme reseller purchases. We need to make sure that we are doing what we can to make sure that resellers that are looking to flip our product for a profit are not taking stock away from legitimate developer purchases globally. Our product, in its current form, is a developer kit, meant for developers that develop VR content.

Hopefully, the suspension won’t last too long – Oculus is currently looking into alternate ways to get the dev kits into China. (The flipside of this sort of suspension, of course, is that it will lead to an even greater demand for the devices, prompting an even stronger black market.)

Oculus also warns that if you are an eager gamer wanting to get your hands on a Rift headset, you’re actually better off sitting on your hands and waiting a while – the version currently available is only a developer kit, and does not have all the features you can expect in the retail version.

…the bad news? Oculus does not yet have a timeline for just when this retail version will launch, but we’re hoping it’s not too far off.

Tags: , ,

Facebook Google+ Linkedin Pinterest Reddit Stumbleupon Tumblr N4G Twitter