Sony partners with Vodafone for 3G Vita

If you were planning on picking up a PlayStation Vita in Australia, New Zealand, and various European countries, you’d better make friends with Vodafone – because that’s who will be supplying your 3G connectivity on launch in February next year.

PlayStation Vita: Uncharted

Uncharted - enjoying 3G multiplayer thanks to Vodafone

Vodafone – or the company’s French partner SFR – is the preferred provider for the UK, Ireland, Italy, Germany, Spain, Portugal, Australia, New Zealand and The Netherlands. That means if you buy a 3G/Wi-Fi Vita, you’ll get a Vodafone SIM card to enjoy gaming on the go. It also means that if you’re after a handheld and not sure where to buy one, you’ll be able to pick one up directly from the usual Vodafone channels – including on their website or in specialised mobile phone outlets.

Any gamers signing up with Vodafone will also score a PlayStation Network voucher for WipEout 2048, as a taste of what’s available on the console.

The deal makes Jim Ryan (President and CEO of Sony Computer Entertainment Europe a little bit pleased:

With social gaming and connectivity at the heart of PlayStation Vita it is important that we partner with a market leading network provider, to ensure users have a high quality 3G experience.

Partnering with Vodafone will enable PS Vita users in the selected countries to always be connected with their PlayStation life, friends and games, wherever they are.

Patrick Chomet, Vodafone’s Group Terminals Director explains:

We want our customers to have the best choice of devices and PlayStation Vita is a great addition to our range. We know from our application downloads that games are hugely popular with our customers, so we’re delighted to be SCEE’s preferred connectivity partner for 3G Vita devices sold across Europe and other selected regional markets. Using the device over Vodafone’s high-performance network with extensive 3G reach and market leading download speeds brings a reliable ‘anywhere anytime’ dimension to gaming.

Of course, if you don’t want to use Vodafone for your Vita, there are still options available to you, but things might be a little more tricky to organise. Don’t let that stop you.

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