Steam has launched itself into the Free-to-Play arena, with the announcement of five new games you can download and enjoy, all without paying a cent.
(Well, you might need to pay a cent or two for your internet account and the electricity involved and other random assorted charges, but the game itself? It’s free.)
As if that wasn’t great enough, Steam has also officially announced that – for the next five days (Wed-Sun), exclusive in-game content will be released for those who try out the “F2P game of the day”.
Jason Holtman, director of business development at Valve explains:
The introduction of Free to Play games is another example of the constant evolution of Steam. Free to Play games offer new game genres and game experiences for customers, while offering developers and publishers new revenue opportunities and the ability to reach customers in areas of the world where the traditional packaged goods model is less popular than F2P.
There will of course be in-game transactions for selected titles, supported by the same micro-transaction back-end system that we’ve seen before in Team Fortress 2 and other titles using Steamworks.