Transmedia is the buzzword in gaming these days, as we see more games companies signing up to work with authors, film makers and television producers. The latest is controversial author James Frey’s publishing house, Full Fathom Five, which has just inked a deal with prolific portable games publisher Glu Mobile.
The two year agreement will see Frey (author of the not-quite-as-true-as-we-were-told A Million Little Pieces) contributing a minimum of four original story ideas, while Glu and Full Fathom Five will collaborate to bring these ideas to fruition – including novels and mobile games.
Glu CEO Niccolo de Masi explains
“Glu and James Frey have a shared vision for the future of mobile and transmedia digital entertainment. We look forward to developing compelling original content which will be published across different media. Properties will begin as novels and games on smartphones and tablets, with potential expansions for the most successful creations into television and film.”
This ambitious new move could be one of the biggest transmedia collaborations in history, with notorious egomaniac Frey at the helm.
“I’m thrilled to be working with Glu, an incredible company that makes incredible games. Partnerships like this one are going to be a big part of the future of storytelling and gaming.”
The author himself is a significant part of the history of storytelling, with his “autobiography” A Million Little Pieces publicly exposed as fiction in 2006.
The next five years weren’t all smooth sailing either, as new company Full Fathom Five has come under heavy criticism for alleged exploitation of arts students, paid a pittance after signing restrictive contracts to “churn out” young adult books.
So – if nothing else, this collaboration with Glu will be interesting. Whether that is in the Chinese sense of the word remains to be seen, but I’m looking forward to their first title.